MadRiver
New member
I’m teaching an Organizational Theory course this semester and I happened to mention brand loyalty in class and used The North Face as an example, since it has become the brand of choice in the last couple of years, at least at my university. After class I headed to the cafe for some much needed caffeine and saw at least four pink TNF vests. So I’m curious, how many pink TNF sightings have you had in the wild, or does the pink vest only inhabit the landscape of college campuses?