I have been reading this thread for a bit now and I am a bit chagrined that folks on this board are beating up so hard on BP.
I wonder, perhaps if BP isn't really geared to folks of our outdoor caliber. I think that most of the folks on this board have probably been doing outdoors activities for years as well as being much more knowledgeable than the average person on gear and backcountry techniques. I beleive the magazine serves as a great resource for the folks that go out occassionally, that are armchair backpackers, that have families and little knowledge of the outdoors or are just looking to get into the game.
I am glad Jonathan Dorn came on and defended his magazine. I do agree the magazine has changed considerably. I look back at the old issues (especially the first 20 or 30) and there is a huge difference, but then again, It appears that BP is catering to reader comments and going places that allows it to build sales. If that is how they define success, I see no problem with it.
AND it seems that they are listening to some of their customers.
I find reading about some old duff hiking along the WBTT extremely interesting, but for every one of me there are probably a million that wouldn't - If you are trying to feed your family as well as your employees' families, and someone in corporate is calling the shots and issuing guidance, then you go with what works (ie target the demographics that offer the highest levels of revenue.)
I don't really think there is a place on this board for non-constructive criticism. I also even wonder, if it were profitable to write as they did in the old days (and I'm not saying it's not, I just don't know) why someone hasn't taken it up yet.
This thread also seems to go hand in hand with the "non-outdoors" folks wearing outdoor clothing thread. If the manufacturers were counting on me, They'd starve - I'll buy GTX jacket or pants every 10 years and some closeout $6.00 polypro from campmor and perhaps hit STP or EMS closeouts for a new fleece jacket every 5-6 years (though I did recently splurge on some REI one Pants).
So I for one,
am thankful that there is a mass non-technical audience out there that is buying gear/clothing and backpacker magazines - Just think - Not only do they keep the outdoor clothing companies in business and the prices affordable for the rest of us, but they keep BP mag in business so we can still get it every month for $20/year and have the
OPTION to filter out what we wish to read. And the best part is that these folks don't venture more than a few miles from their vehicles when they decide to tackle the backcountry, leaving the best of it to us.
PS Thanks Jonathan for taking the time to make your points.