(Another) New AMC Logo!

[maineguy]

I must admit that I don’t get your point, although I’m trying to understand.

Every Natl Park leases out guest facilities operations. Most Natl Forrest’s lease out permits to businesses like river runners, Horse packers and guiding operations.

Is it that AMC as a nonprofit should not be allowed to operate the huts and be replaced with a for profit entity? Is that what you’d prefer ?

Those (for profit) entities that operate in the national park system pay for the right to do so in their lease agreement. Does the AMC pay for the right of the "special permit" that they have from the USFS?

 

[TCD]

I don't usually post in "AMC" threads, as I'm not an AMC member (I'm in the Adirondacks).

But I was taken by the illustration on the AMC site titled "The AMC logo through the decades—in *ALL* its many forms!" (emphasis mine)

Unless I missed it, the stick man was not there. Was that not one of the logo's "many forms?" Strikes me that someone is trying to erase a mistake, in the best "stealth edit" style of modern organizations. Or was the stick man in there somewhere, and I missed it? I looked twice...

 

[KRooney]

I don't usually post in "AMC" threads, as I'm not an AMC member (I'm in the Adirondacks).

But I was taken by the illustration on the AMC site titled "The AMC logo through the decades—in *ALL* its many forms!" (emphasis mine)

Unless I missed it, the stick man was not there. Was that not one of the logo's "many forms?" Strikes me that someone is trying to erase a mistake, in the best "stealth edit" style of modern organizations. Or was the stick man in there somewhere, and I missed it? I looked twice...

"the stick man was not there". That was the logo which was just replaced.

 

[JoshandBaron]

I don't usually post in "AMC" threads, as I'm not an AMC member (I'm in the Adirondacks).

But I was taken by the illustration on the AMC site titled "The AMC logo through the decades—in *ALL* its many forms!" (emphasis mine)

Unless I missed it, the stick man was not there. Was that not one of the logo's "many forms?" Strikes me that someone is trying to erase a mistake, in the best "stealth edit" style of modern organizations. Or was the stick man in there somewhere, and I missed it? I looked twice...

The woman in the orange hard hat lifting a rock has it on her shirt and hat.

 

[Ear Drum]

The woman in the orange hard hat lifting a rock has it on her shirt and hat.

Right, and to add, it's pretty easy to miss it - I'd guess this was intentional in the collage.

 

[Peppersass]

A trend? Looks pretty similar to the new AMC logo.

 

[Puma concolor]

^^^^

AI generated, perhaps? Seems to be a thing with many of these new patches nowadays.

 

[B the Hiker]

First off, they should have left the original logo alone. The replacement for the original was awful, looked like a transgender bathroom sign. This latest version is good, I like it, better than the original? no. The AMC is well........... ahh forget it.

The original logo? Good sir, read the link posted above. There have been quite a few logos over the years.

 

[B the Hiker]

I like the look but it looks like it is not a perfect circle and has some wavy lines where it should not... seems like the sort of thing ChatGPT would make.

According to the link, it was drawn by hand. Seems to be based off the metal badge shown in the history.

 

[B the Hiker]

I would encourage people to read the history found in the link in NHChris's original post. It's quite interesting!

The one thing is that they moved the tree in the forefront from the left to the right. If they had kept it there, it would feel much more like the older versions.

Brian

 

[B the Hiker]

I must admit that I don’t get your point, although I’m trying to understand.

Every Natl Park leases out guest facilities operations. Most Natl Forrest’s lease out permits to businesses like river runners, Horse packers and guiding operations.

Is it that AMC as a nonprofit should not be allowed to operate the huts and be replaced with a for profit entity? Is that what you’d prefer ?

There's nothing wrong with what the AMC does. Every time the AMC comes up, one certain anonymous individual who doesn't post his photo or use his real name feels the need to grind his axe and ruin the the experience of those reading the thread. There are thousands of people hiking, and yet this forum seems to shrink more and more, and it's largely, I think, because of toxic posts like his. If you wonder why the voices here are almost universally male, look at the wording he uses to complain about the fees the AMC assesses.

This is a thread about the AMC's new logo. If anyone has an axe to grind about the AMC, start another thread and take it elsewhere.

 

[Grey J]

Well, at least there seems to be broad agreement that the demise of Stick Man is a welcome change. I thought it was a joke when I first saw it. Interesting point about the lack of female voices on VFTT. Where have all the women gone? I know Wards Girl still posts here. Nordic Gal? Gender is not always apparent from avatar or site name.